Blazin 99.3 is St. Lucia's popular urban youth radio station that targets persons between the ages of 15 to 40 years old. Blazin has the most endorsed radio personalities (6) and the most popular radio DJs that play at events and clubs. The DJs are very skilled and are always up to date with the latest music. Every facet of Blazin programming is produced to keep its targeted audience listening: The News, Relatable Talk shows and Events. The format makes the station ideal listening specifically for mobile listeners, while at the gym, trendy boutiques, barbershops, salons, beach days, high energy work environment and public buses. The station is always trending and has the largest Instagram following (22.5k followers). Blazin averages 10k listeners on its app and is the most listened radio station in St. Lucia on Digicel’s Playgo app.